Been There. Built That. Exited That
Most SaaS founders are making the same costly mistakes. Your marketing efforts are scattered and inconsistent – and your growth is suffering.
You're burning cash on tactics that look good on paper but don't deliver revenue. Without a clear growth strategy you leave thousands in potential revenue on the table and put your runway at risk.
That's where having a founder-turned-mentor in your corner changes everything.
I've helped dozens of SaaS companies implement data-backed growth strategies. I've built, scaled, and exited 3 SaaS companies while helping others do the same.
I'm Kalo, a SaaS founder and growth marketer who's been in your shoes, growing companies to millions in revenue. My most recent venture, Encharge, went from zero to $400K ARR before a successful exit in 2025 – all in one of the most competitive SaaS categories.
Today I help ambitious founders to cut through the noise, focus on revenue activities, and build sustainable growth engines that don't require a truckful of cash. If that sounds like you, book a discovery call.
Most SaaS founders are making the same costly mistakes. Your marketing efforts are scattered and inconsistent – and your growth is suffering.
You're burning cash on tactics that look good on paper but don't deliver revenue. Without a clear growth strategy you leave thousands in potential revenue on the table and put your runway at risk.
That's where having a founder-turned-mentor in your corner changes everything.
I've helped dozens of SaaS companies implement data-backed growth strategies. I've built, scaled, and exited 3 SaaS companies while helping others do the same.
I'm Kalo, a SaaS founder and growth marketer who's been in your shoes, growing companies to millions in revenue. My most recent venture, Encharge, went from zero to $400K ARR before a successful exit in 2025 – all in one of the most competitive SaaS categories.
Today I help ambitious founders to cut through the noise, focus on revenue activities, and build sustainable growth engines that don't require a truckful of cash. If that sounds like you, book a discovery call.
Mentorship Program
Mentorship Program
Mentorship Program
$990
/month
Start today. Cancel any time
Start today. Cancel any time
Weekly 1:1 Strategy Calls
Weekly 1:1 Strategy Calls
Weekly 1:1 Strategy Calls
Unlimited Slack/email access
Unlimited Slack/email access
Unlimited Slack/email access
Funnel audit & growth roadmap
Funnel audit & growth roadmap
Funnel audit & growth roadmap
Onboarding & retention review
Onboarding & retention review
Onboarding & retention review
Custom growth frameworks
Custom growth frameworks
Custom growth frameworks
Monthly progress reviews
Monthly progress reviews
Monthly progress reviews
*The exact deliverables will depend on the stage of your business and your current challenges.
Book a 30-min
Discovery Call
Book a 30-min Discovery Call
Book a 30-min Discovery Call
Prefer to email?
kaloyan.yankulov@gmail.com
Prefer to email?
kaloyan.yankulov@gmail.com
Budget-friendly Mentorship.
Founder-proven Results
Growth Expertise
Stop wasting time figuring it out alone. Work with a 3x exited SaaS founder who's bootstrapped to $2M in revenue and worked with some of today's fastest-growing startups.
Weekly 1:1 Calls
60-minute of focused, actionable guidance and accountability each week.
Audits & Frameworks
Get custom funnel audit, product review, growth frameworks, and more to set you on the right path.
Hey, happy to help with that feature launch!
Hey, happy to help with that feature launch!
Daily Chat
Unlimited Slack and email access for quick questions between calls. Get full access to me.
Testimonials
Testimonials
“Kalo is a smart and creative growth marketer with a hustle that is hard to top. Not only did he help to move the needle, but he was also a pleasure to work with and I would definitely work with him again in the future if the opportunity arose.”
Ross Paul
Co-founder, Advisor
+20% increase in oganic traffic
"Throughout the years Kalo has been a vital mentor and lecturer at our startup Pre-Accelerator program. He speaks with passion and manages to teach complex business matters with ease. He is a true Lean startup advocate and always steals the hearts of our startup founders. Kaloyan is super smart and a great professional to work with."
Nikola Yanev
Eleven Ventures, Marketing Director
Lecturer for accelerator programs
FAQ
How is this different from other marketing consultants?
I’m not a consultant, coach, or fractional CMO (no knock on them, of course; that’s just not my path.) Unlike consultants who've only worked as marketers, I've built and exited multiple SaaS businesses myself. I know what it's like to bootstrap, to worry about runway, and to compete against well-funded companies. I don't just give advice, I give you the exact strategies I used to grow my own companies to millions in revenue.
How is this different from other marketing consultants?
I’m not a consultant, coach, or fractional CMO (no knock on them, of course; that’s just not my path.) Unlike consultants who've only worked as marketers, I've built and exited multiple SaaS businesses myself. I know what it's like to bootstrap, to worry about runway, and to compete against well-funded companies. I don't just give advice, I give you the exact strategies I used to grow my own companies to millions in revenue.
How are you different from other consultants?
I’m not a consultant, coach, or fractional CMO (no knock on them, of course; that’s just not my path.) Unlike consultants who've only worked as marketers, I've built and exited multiple SaaS businesses myself. I know what it's like to bootstrap, to worry about runway, and to compete against well-funded companies. I don't just give advice, I give you the exact strategies I used to grow my own companies to millions in revenue.
Is this right for my stage of company?
This mentorship program is intended for early and mid-stage SaaS companies (pre-seed to Series A) looking to establish product-market fit, implement sustainable growth strategies, and scale efficiently without wasteful spending.
Is this right for my stage of company?
This mentorship program is intended for early and mid-stage SaaS companies (pre-seed to Series A) looking to establish product-market fit, implement sustainable growth strategies, and scale efficiently without wasteful spending.
Is this right for my stage of company?
This mentorship program is intended for early and mid-stage SaaS companies (pre-seed to Series A) looking to establish product-market fit, implement sustainable growth strategies, and scale efficiently without wasteful spending.
How soon will I see results?
SaaS takes time. The results will depend on the stage and maturity of your business, and your execution speed. Typically, we identify and fix conversion leaks (quick wins) before building longer-term growth engines like content and SEO (compound growth).
How soon will I see results?
SaaS takes time. The results will depend on the stage and maturity of your business, and your execution speed. Typically, we identify and fix conversion leaks (quick wins) before building longer-term growth engines like content and SEO (compound growth).
How soon will I see results?
SaaS takes time. The results will depend on the stage and maturity of your business, and your execution speed. Typically, we identify and fix conversion leaks (quick wins) before building longer-term growth engines like content and SEO (compound growth).
How do we get started?
Book a free 30-minute discovery call where we'll dive into your specific challenges, goals, and metrics. During this call, I'll ask targeted questions about your business to identify your biggest growth opportunities. If we're a good fit, I'll outline a custom growth roadmap with clear priorities and next steps. We can begin working together right away with your first mentorship session scheduled within the week. Come prepared to discuss your current traction, where you're stuck, and what you've already tried.
How do we get started?
Book a free 30-minute discovery call where we'll dive into your specific challenges, goals, and metrics. During this call, I'll ask targeted questions about your business to identify your biggest growth opportunities. If we're a good fit, I'll outline a custom growth roadmap with clear priorities and next steps. We can begin working together right away with your first mentorship session scheduled within the week. Come prepared to discuss your current traction, where you're stuck, and what you've already tried.
How do we get started?
Book a free 30-minute discovery call where we'll dive into your specific challenges, goals, and metrics. During this call, I'll ask targeted questions about your business to identify your biggest growth opportunities. If we're a good fit, I'll outline a custom growth roadmap with clear priorities and next steps. We can begin working together right away with your first mentorship session scheduled within the week. Come prepared to discuss your current traction, where you're stuck, and what you've already tried.
Does the program include hands-on execution?
This mentorship is not a done-for-you service, which is reflected in the affordable price tag. It's up to you to implement the strategies we discuss, but you will receive my guidance from me along the way. If you need implementation support beyond mentorship, I offer custom execution packages. These services are priced separately based on scope and requirements.
Does the program include hands-on execution?
This mentorship is not a done-for-you service, which is reflected in the affordable price tag. It's up to you to implement the strategies we discuss, but you will receive my guidance from me along the way. If you need implementation support beyond mentorship, I offer custom execution packages. These services are priced separately based on scope and requirements.
Does the program include hands-on execution?
This mentorship is not a done-for-you service, which is reflected in the affordable price tag. It's up to you to implement the strategies we discuss, but you will receive my guidance from me along the way. If you need implementation support beyond mentorship, I offer custom execution packages. These services are priced separately based on scope and requirements.
Do you offer a refund?
This mentorship is not a done-for-you service, which is reflected in the affordable price tag. It's up to you to implement the strategies we discuss, but you will receive my guidance from me along the way. If you need implementation support beyond mentorship, I offer custom execution packages. These services are priced separately based on scope and requirements.
Do you offer a refund?
This mentorship is not a done-for-you service, which is reflected in the affordable price tag. It's up to you to implement the strategies we discuss, but you will receive my guidance from me along the way. If you need implementation support beyond mentorship, I offer custom execution packages. These services are priced separately based on scope and requirements.
Do you offer a refund?
This mentorship is not a done-for-you service, which is reflected in the affordable price tag. It's up to you to implement the strategies we discuss, but you will receive my guidance from me along the way. If you need implementation support beyond mentorship, I offer custom execution packages. These services are priced separately based on scope and requirements.
Book a 30-min
Discovery Call
Book a 30-min Discovery Call
Book a 30-min Discovery Call
Prefer to email?
kaloyan.yankulov@gmail.com
Prefer to email?
kaloyan.yankulov@gmail.com
